Even though you blog better and you have ‘those’ writing skills to attract readers just like that, you can’t make it so with these 5 bad practices of promoting your blog and content. This article will tell you of what is not and what is to follow while promoting your blog posts.
Writing an article is not the only big thing about blogging. Promoting it also takes the same chills. No matter how long and how good your article is, it is nothing if it is not properly promoted. You may get good appreciation from your readers but believe me it will not be up to the mark you deserved for it.
Readout the 5 bad practices you might be following in promoting your blog posts.
#1 Posting link on social media and doing nothing
Social media is as influential as search engines. You may get or not loyal readers for your blog from search engines but social media brings them for sure.
Don’t just leave links on social media profiles, groups and communities. It looks like you are spamming for social media spam algorithms.
Write a small snippet of the article consisting of 2-3 lines at least along with the shortened post link and promote it.
Respond to the likes and shares of people and be thankful for their kind activities on your article link. It makes them feel comfortable, happy and lets them choose to like and share your future blog posts also.
Incase of twitter the title of the post with the shortened URL of it and ‘@’ mentioning of your username/handle would be great. You can then track and monitor the people who are sharing your blog posts that helps you analyze what people like to read about.
#2 Not conversing with people
People respond to your ideas in the article. Apart from liking and sharing, people comment on it to share their opinions about the article you wrote.
Don’t just ignore the commenters and don’t make them feel like they are talking to a lifeless volleyball in a casted away island.
One commenter you ignored is the one loyal reader you lost. So, never miss a chance to reply to your readers comments. No matter however their opinions are, welcome them first if it is his/her first visit to our blog, then compose a reply and kiss a bye with greetings and thanks. This makes them feel comfortable and pulls them to your blog when they see any article link shared on social media or communities.
#3 Read commitments won’t work
One of the pathetic attempts bloggers do at entry levels is the read commitments from the fellow bloggers and readers. There are communities which award points for mutual visiting blogs and those points can be traded to promote more links in it.
People won’t read your articles for lollipops or popcorn unless they truly deserve it so.
In that case, people will just open he link, let it half loaded and closes it. This may bring a page view but not the real reader for your article.
Also that the mutual commitments like “read mine and I’ll read yours” also don’t work and they are ultimately useless.
#4 No comeback strategies
You might be good enough to post the article link in 50+ communities on single social media network, 30+ in other and 20+ in another. But how many times did you visited back to check if there is any activity running on your updates?
It is good if you have raised a topic in a forum or community about the topic you have chosen in your article. But, it is not going to help you make friends if you never visited them back since your first visit.
The no comeback strategies you practice will surely reflect on your readers too. You should not let go of any reader once visited your blog with your actions and behavior.
You were in the middle of a discussion through comments under an article and you just left it without properly ending it – It will make your partners in the discussion feel dishonored by your negligent action.
Never end discussions without proper ending to it. Never try to dominate your partner. One single discussion should not be the final one for your discussing partner.
#5 Dropping links in comments
One of the worst link building strategies bloggers still practice till today is dropping links in comments. Every link you leave will look irrelevant to the author of the blog and comment system as well which is automatically pushed under spam category.
If you got your blog URL get spammed by a couple of comment systems, you’ll never be able to pull up your blog again.
If you are doing this to build backlinks to your blog, this is not the right way. Google have been evolving much intelligent from time to time to weed out spam blogs from the blogosphere. If your blog is noticed under spam category to it’s algorithms, you will have to pay for it so badly.
Leaving comments in the comment form with details like name, email, website URL and your genuine message will surely work like magic. You no need to leave any further links to your blog again. Give it a try and don’t for get to share the result with us.
Also, commenting on the commentluv comment system enabled blogs will surely build do-follow backlinks in a genuine way.
One last word
When you are putting efforts to write, you should also put efforts to promote it. It should not be in a way that is totally invalid and non-recommended. You content is to be praised not to be spammed by some piece of lifeless code, the so called ‘algorithms’ of search engines.