How Important is Quality Content and how to Optimize it?

It is the universal truth that content rules your SEO strategies. Having a blog or website with less quality content cannot be improved with SEO more than the ability it has. You cannot make a stone shine even though working for all trough the day. If stone is your content, the work you do to make it shine is your SEO strategy. The content quality is what your first priority should be, than SEO skills.

Search engine’s first priority is high quality content at all the times. They always want to give their users the best possible content on the web than a neatly furnished website with no useful stuff. You might have noticed Google showing up some less ranked websites in top on a SERP. What do you think the reason might be? It’s the quality of the content they provide. The best advice you can get from a SEO professional is that to maintain high quality content on your website than always focusing on SEO.

Search Engine Optimization(SEO) is necessary for any website, I agree with you. But you cannot invite people to a magic show that is not worthy to watch. More over you may get a bad reputation by word of mouth as well. So how does this SEO help you optimize your website? SEO should help you remove the objects in the path to top of the SERP. But if do it without caring about content quality, it would become the magic show I told you about.

Instead of directly focusing on the SEO and link building, if you focus on maintaining the quality of the content, the results would be much better and surprisingly,

• You could get your content the right way instead of looking for link exchanges or comment links, the unnatural ways of getting backlinks.
• You could get the pages and articles ranked top in the search results, winning the competition.
• You could thereby get a huge organic traffic from search engines like Google, Bing and Yahoo which substantially increase your site value at advertisers as well.

Spending your time in implementing SEO to your high quality content is important than spending it on applying SEO for your site. If you nurture your content, search engines will nurture your website. You could see a consistent increase in organic traffic to your site every month. No algorithm changes could do any harm unless your quality is not copied or stolen from some where else. After all, quality means uniqueness too.

When you are writing any information in the form of text, image or video, do it by keeping it in mind that you are creating something that your visitor wanted. If the visitor for whom you are doing it all doesn’t find it useful, what the purpose of doing it? Your content should be impressive and make that visitor come back to your site again and again. By doing this, you are letting your site build links by itself which keeps you on a good side of Google. Caring for visitor is being cared by Google and other search engines too.

Next time you sign into your blog, create something unique and interesting with a little mix of SEO. All the best!