Amfas Tech | Technology, Blogging & Internet Marketing: Blogging Tips

5 Types of Video Content that Performs Great on Blogs

Blogging is a great platform to showcase your hobbies, talents, and skills. With the rising influence of bloggers today, creating content can sometime be a challenge. Because of this, bloggers come up with different types of content that are both interactive and engaging for their readers to enjoy.

 

Videos can help blogs get traffic. For example, a 5-minute video about a certain topic means a reader will stay in that blog, for 5-minutes, as long as the video content is interesting and not boring.

 

Because of this, some idea that comes to mind is to utilize the power of motion picture. With different types of video content available, bloggers now have to streamline which works best for them. Videos can be best used depending on the theme of the blog. Whether you are into fashion, travel, food, or any topic, there are various ways to keep your blog interesting using video content.

 

video-content

 

Here are 5 type of video content that performs great on blogs:

 

1. Guides and Tutorials

This type of video content has proven to be effective of blogs. Why? People want to be taught about things, the easiest way possible. Guides and tutorials have been the go-to video content of different bloggers such a beauty, fashion, and even travel.

Just like how-to articles, guides and tutorial are appealing to readers because the readers will find ways to answer unresolved problems or tasks, while at the same time gaining new knowledge.

 

For beauty bloggers, make up tutorials have been their go-to style. With women looking to perfect different styles of makeup, this kind of tutorial has been proven helpful for some women.

 

For fashion and style bloggers, guide to dressing up for a certain event is an example of this type of video content. People may sometimes find it hard to dress up for work, night out, dates, or interviews. By watching guides like these, readers will have a sense of ease especially if they find them interesting and informative.

 

Most of these articles are direct to camera videos, which mean there’s no need for fancy theatrics as long as the content is good and the lighting is of high quality.

 

There are more themed blogs who utilize this type of video content because guides and tutorials video content provides a step-by-step guide to a certain topic. Because they are done in videos, bloggers need to ensure their content is interesting, informative, and fresh.

 

2. Reviews

Readers are always on the lookout to find something new and interesting on the internet, such as:

  • New technology
  • New makeup
  • New cars
  • Current news
  • New movies
  • New TV show episode

Though there are other new things to find on the internet, these examples can be done through video content. This is to say, video content are more visually appealing to some readers than reading text.

 

Reviews are widely popular in the blogging world. This type of video has been utilized by many bloggers, especially when there is a new product they believe in. Furthermore, there are different ways to start review, for example:

  • You start with unboxing the product
  • You make a demo of the product
  • You tell your readers what you think of the product

With the ruse of social media, these reviews can be seen everywhere. With readers having more voice today because of these social media tools, making a review can sometimes be hard to accomplish. If you are not familiar with reviews, you can start by reading a few on different websites or hire writing services to know how to make reviews. But what makes a review great is honesty. You tell your readers what they have to know, and not just an idea of what the product seem to sell.

 

3. Interview

Looking for the right people to interview can sometimes be challenging. But with the right determination and topic, bloggers can achieve this kind of video content.

  • Choose the right and appropriate topic
  • Choose the right person to interview, someone who is relevant
  • Formulate the right questions
  • Edit the video and make it engaging

Furthermore, there are various ways to do interviews. With the influence of technology and Internet, interviews can be done in different ways:

  • Personal in-depth interviews
  • Video call interviews
  • Skype interviews

As long as the content is good, interviews can be done the way you want it.

 

4. Events

The idea of having a sneak peek of what’s happening in a social event is interesting enough for readers to enjoy. When bloggers do video content regarding an event they recently attended, their readers will somehow live vicariously through them. Because of this, the blogger becomes inspiring, while the reader will have someone to look up to.

 

With different events happening almost every day, bloggers can choose different social events to attend to, such as:

  • Travel
  • Venue
  • Food
  • Speakers
  • Fashion shows
  • Trade shows
  • Business conference

Apart from events being fun, readers can also learn what these bloggers gained during their time at the event, through their content.

 

This type of content is the opportunity for blogger to record their social life and share their experience to their audience. In line with this, great contents translate to traffic.

 

5. Culture and travel

Nothing is as engaging than looking at travel-related posts. These kinds of content give satisfaction to readers, while at the same time help the place or country’s tourism. But there are factors to consider if you want to try this type of content:

  • Quality photos – They have to be colorful and visually appetizing.
  • Great story – This includes learning about their culture and people, than just focusing on tourist spots.
  • Instagram worthy outfits – A good travel photo include a lot of outfit of the days. As bloggers, make sure what you wear is appealing for you as well as your audience.
  • Cool and new places to visit – As bloggers, it is somehow your duty to always showcase what is new in your specific field. Go to places that have not been overused on social media. It is important to always be on the lookout of newly opened establishments with great product.

Culture and travel videos are usually long videos. To create quality content with viral capabilities, make sure you consider each trip as a way to connect with your audience, and one way to achieve this is through sharing personal experiences.

  • Journal your daily itinerary
  • Talk about different parts of the place such as tourist spots, food, people, and culture
  • Give a rundown of you expenses to make it relatable to your audience
  • Reveal the cheap places to go to for budget travelers

Just like any other content, it all starts with an idea followed by content, until it transforms to a medium. Video content are great for blogs and bloggers because they are engaging and interesting. The best way to consider when bloggers want to try making content with videos is to make sure they will set up high quality products, both visually and the text.

 

Lastly, these five examples are being utilized by many, which mean your content should always stand out while staying true to you and your blog’s brand.

 


Author Bio: Michael Harred is a blogger and writer at Lord of Papers. He is interested in blogging and social media. Also, being fond of design Michael illustrates books. To find more about Michael – check his Twitter and Facebook.

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7 Steps to Create Google and User Friendly Website Content

In the process of creating content for your website, there are two main concerns you'll need to consider – how to appeal to your readers and give them content they want and love, and, at the very same time, how to make Google and other search engines happy and wanting to rank your website high up. There's a balancing act you'll need to accomplish, but if you educate yourself ahead of time, you can create content that'll be Google and user friendly.

 

google-friendly-content

 

1. Always be an original

No one wants to see information copied and pasted from one website to the next – not Google, and not your readers. What they're looking for is new information, stuff they can't find anywhere else. Perhaps it's a different perspective on a topic that's been talked about ad nauseum, where you may not think there's anything left to talk about – surprisingly, there's always a new way to look at anything. And Google loves to see original content, because they know it's what readers want! So, not only will your readers be getting valuable information they'll want to see – but Google will value that information higher, making it easier for those readers to find it. It's all a big, beautiful circle held together with your original content as the glue.

 

2. Keywords can unlock many closed doors

It's tempting to want to stuff your content with an abundance of keywords to help boost the chances your readers will find it in their Google searches. But that plan could quickly backfire on you. Keyword stuffing is a big red flag for search engines to see your content stuffed to the brim with keywords. And, besides that, your readers will not want to read an unnatural sounding article that's repetitive and frustrating to get through.

 

3. Fresh is best

Who doesn't love to read the latest news on anything? It's always best to keep your content fresh and updated on the regular. If there's a topic your readers are interested in, they won't be able to get enough content about it, so keeping it updated regularly can ensure that they'll continually be coming back for more. And Google values fresh content much higher than the stuff that's been sitting around stagnant for some time.

 

4. Lead with your best stuff

Why save the best for last? If you try to drag out a reader's attention by dangling a carrot of juicy information in front of them, you risk losing them. Grab their attention right away by hooking them in with your best information first. Then, they're more likely to stick around and read a little more, because you're already got them interested.

 

5. Link it up

Don't try to keep your readers hostage on your website. Show them where they can find other information that's valuable to them, and they'll appreciate it. Demonstrating that you're willing to open the doors of your website up with links to other sites shows your readers that you have a true interest in giving them the information they want. And, when Google sees websites linking to one another, it makes them very happy.

 

6. Lists rule

They're easy to read and to the point. Lists are some of the best, user friendly things you can add to your content. Yes, readers want information, but they want it fast, in an easy to digest format. Lists are tailor-made for that – they give you a super condensed version of what you're looking for, so there's no need to read through pages of text to search for something. So, whether you've got lists throughout your content or your entire article is a list, the readers are going to like it, which means Google likes it too.

 

7. Be authentic

It seems easy to want to hide behind your keyboard, but the advantages to putting yourself out there are far greater than hiding away. Not only does Google authorship love to see a real name attached to content, but your readers love it as well. When they see a real person, it's much easier to relate to, feel more comfortable with and be more trusting of them. Trying to remain anonymous will only make your content devoid of any human realness, and won't make Google nor your readers happy.

When you're looking to put together content that appeals to Google and your users, there are a number of online tools and resources to help you achieve this. Assistance ranging from simple spelling and grammar checks all the way through to complete content creation is available online.

 

Produce website content that makes Google smile and keeps readers coming back with these tools:

Keyword Density Checker
A keyword density of between 2-3% is the ideal number you should be aiming for in your content. Check where you're sitting with this tool.

 

Easy Word Count
Studies have shown that a length of between 2,000 and 2,500 words helps content rank higher in the search engines. A word count tool, such as this, can help keep you at the right length.

 

On-Page Optimization Tool
Seeing your website as a search engine spider sees it can give you a perspective that will show you ways of improving the content so as to optimize your SEO.

 

Essayroo
It's always best to have a real person proofread your content, and the expert team at EssayRoo are there to help you with this task when you need them.

 

Cite It In
While you're providing your readers with other resources to check out, be sure you're properly citing them with the help of Cite It In. They simplify the confusing process of referencing sources.

 

Free Keyword Tool
Take the guesswork out of your advertising dollars and optimize your PPC campaigns with more effective keyword selection, made possible by this free keyword tool.

 

UK Writings
Whether it's total content creation or help with editing something you've already created, the team at UK Writings is staffed with professionals who can assist you in any way you need.

 

Plagiarism Guides

Plagiarism is a terrible thing to be accused of, and can permanently tarnish your reputation. Avoid this terrible mistake with the help of the plagiarism guides at Australian Help and Academized.

 

ProWritingAid
Instantly get feedback and corrections as you write, when you download ProWritingAid right to your device.

 

Slick Write
Mistakes in your writing can cause readers to call into question your credibility. Keep your credibility intact by keeping your grammar flawless with the help of Slick Write.

 

Boom Essays
Expert help from Boom Essays is always available, whether it be for content creation or you're looking for a real person to proofread your work.

 


Author's bio:

Gloria Kopp is a web content writer and an e-Learning consultant from Manville city. She graduated from University of Wyoming and started a career of creative writer, now she works as an editor at Resumention. Besides, she is a regular contributor to such websites as Studydemic, HuffingtonPost, Engadget, etc.

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5 Essential Off-Page Practices to Make Your Page a Favorite on Google

On-page SEO is probably one of the most important factors which contributes to the position of your website in Google Search queries. But, off-page SEO is equally important. In essence, off-page SEO are practices and activities which you can implement outside of your website in order to improve its ranking. Of course, the most common way of achieving this is through building backlinks to your website, preferably on blogs and websites which are reputable and rank high in terms authority and popularity.

 

5-offpage-practices-google-love

 

Unfortunately, that process can process can take years, and since most of us don't have that sort of time, we have put together a list of 5 brilliant off-page strategies that can help your website rank higher on Google.

 

1. Try Building Broken Links

Let's consider Wikipedia for a second. Most of us turn to it frequently for information on just about anything, and despite its detractors, which consider user-generated content less reliable; Wikipedia is still a fantastic place to find resources and links for deeper research, which is why it may be interesting to you if you are looking to build backlinks quickly. How come? Well, broken links are not that uncommon on Wikipedia pages. Wikipedia and researchers hate them, but for links builders, such as yourself, they are priceless, because you can use them to create a backlink to your website.

 

It's simple: Locate a reliable resource for the broken link, but instead of linking to it directly, work it into one of your articles or posts, and then replace the broken link with one that leads to your page. On one hand, you are helping administrators and users by repairing a broken link, while on the other, you are building a backlink on an extremely popular website. It's a win-win situation.

 

But how do you find broken links on Wikipedia pages? It's simple, because all you have to do is perform the following search on Google: site: wikipedia.org [keyword] + “dead link”. You will be provided with a list of posts which contain dead links. Once you are on one of the pages, find the broken link using Ctrl+F and typing “dead link”, and the search will take you directly to the link. You can check out a complete list of broken links on Wikipedia here. Of course, you don't have to limit your search to just Wikipedia, because you can search a multitude of other popular websites which have broken links to other resources.

 

2. Write Guest Posts

Another strategy which can give your website's ranking a boost fairly quickly is writing guest posts. However, in order to secure a guest post for an authority website, you will need to bring your A game, which means creating a post that is well-researched, engaging, and helpful to the readers. Also, authority websites receive tons of guest post requests every day, which means you also need to make a convincing case for yourself. According to Michael Hutton, a professional writer over at Essayontime, authority websites have their reputation to look after,:

 

“The content you write for them needs to be superb, not just because of their readers, but also because Google appreciates high-quality content as well.”

 

You also need to make sure that you've chosen a website that is a true authority in your niche, and for that, places like AllTop come in really handy. It enables you to locate the best places for guest posts. Simply type in your keyword and choose the most relevant websites from the list of results.

 

3. Design Infographics

Infographics are extremely popular among the readers, and they are showing no signs of slowing down any time soon, especially because they are so brilliant to view on mobile devices, which are beginning to take over. Also, they are capable of presenting facts which are often dry and boring in an easily digestible way. On top of that, they are also very effective for building backlinks. And the good news is that you can create them yourself, even if you don't have any previous designing experience, thanks to a number of apps like Canva or Piktochart. They offer tons of pre-made templates and design elements you can use to create stunning infographics.

 

4. Contributions from Influencers in Your Niche

Another option you have at your disposal for boosting your website's ranking is asking experts and influencers inside your niche to contribute to your content with a quote or an opinion. You will find that most influencers will agree to this, and there is so much you can gain from it, such as exposure to larger audience, in case they decide to share the link with their readers, building authority in your industry, developing relationships and collaborations with influencers, and ultimately, boosting your website's ranking.

 

5. Contribute to Q&A Websites

The reason why websites like Quora are so popular is because people are looking for direct, detailed, and helpful answers to their problems. If you decide to contribute every so often with answers to questions which are relevant to your field of expertise, you will surely capture their attention. And best of all, you don't have to wait for anyone's approval, unlike with guest blogging. Rest assured that people which liked your answers will decide to look up your website, as well, and in turn, generate traffic.

 

Conclusion

Boosting your website's ranking doesn't have to take ages, thanks to these 5 effective off-page strategies. Start relying on them today, and watch as your popularity on Google increases. Good luck!

 

About Author:

Brenda Savoie is a content marketer, private English tutor, and desperate dreamer. Writing her first romantic novel. Seeking contentment through mindfulness. Find her on Twitter and Facebook.

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The 5 Common WordPress Mistakes Must be Avoided by Photographers

WordPress is the most frequently used CMS platform on the web. It is an ideal platform for those who want to display their creative stuff to the world. Most of the professional photographers are using this platform to show off their portfolios and artistic piece of work to a large number of web audiences.

Undoubtedly, WordPress is considered to be the most convenient content management systems. But, many of the photographers don’t use it to its maximum potential and do commit some common mistakes. If used correctly, you can create the world class photography website with ease. Although, it is easy to use platform, most of the users end up with some common WordPress mistakes.



In this blog post, I will share the top five WordPress mistakes that every photographer site owner should avoid while creating a WP website.

1. Forgetting about Content Delivery Network


One of the crucial factors that determine the accessibility of site is the website’s speed. Location of the server can affect the rate of a page load. This means the closer your visitors are to your site’s content, the faster their web page will load.

To improve the speed of your site, you should make a use of Content Delivery Network. Many of the photographers forget about using CDN services and then end up with a sluggish site.

You can use CDN service to offer a team of servers located across the world that includes copies of your static media content.

There are various CDN service providers on the web market. You can select the most suitable option according to your business needs and specifications. Amazon Web Services S3 account is one of the most popular CDN service providers across the web. It is affordable and affiliates well with the W3 Cache Plugin.

2. Non-Readable Image Filenames


Most of the photographers overlook the image filenames while uploading an image to the site. It is one of the essential tools that can increase the ranking of a site on search engine platforms. Instead of using a generic filenames like “Image 1”, or automatic filename numbers generated by your camera, you need to assign filenames that can improve your search results with ease.

You can use Descriptive keywords for filenames on the web. For an example, if you want to upload a black leather shoes on your site, then label the photo as “black-leather-shoes.jpg.” Try to use a dash (-), instead of blank space – as dash increases visibility by 20 percent.

3. Forgetting to assign Featured Image


WordPress 2.9 incorporated a “Featured Images” features that most of photographers fail to use. This feature enables you to assign particular posts, pages, and galleries to be features. In fact, many WordPress themes use this feature to craft thumbnails on the homepage and archive pages.

However, the WordPress 3.1 hides the Featured Images option. If you want to enable the featured image box, you will need to click on the Screen Options link in the right corner while editing a post or page -> Check the feature image box to activate the feature.

4. Photographers use Flash content


It will be better if you avoid using flash. If you use Flash content, you will need to ensure whether you have an alternative non-flash site that defines the content added in the Flash or not.

If you want to make your content searchable, then don’t use Flash for your WordPress website.

5. Forgetting to resize image files before uploading


While uploading your original, high-resolution images in WordPress, you are generating your digital negatives for downloads. Thus, it is good to resize the images to the maximum size that will reflect the integrity of the image without disturbing its quality.

Conclusion


If you want to run a successful Photography business, you need to avoid these common WordPress mistakes. You can make the use of proper structure, install WordPress plugins and themes carefully.

Author Bio

Maggie Sawyer is a professional web developer, a blogger by hobby and expertise in providing the best convert psd to wordpress theme services at very affordable range. Presently she works for MarkupHQ Ltd., a web development service provider company with a global reach. She passionate about sharing ideas and thoughts related to wordpress customization. Connect with her on Google+ and Twitter.
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How to Use Twitter Dashboard as a Blogger or Business Owner

Twitter launched a new dashboard for the sake of small businesses, internet marketers, freelancers and bloggers who try to engage more traffic on to their content. This article will be talking about the complete Twitter dashboard features and how they workout for bloggers and businesses. Read on!

 

Business or blogging is all about networking. And Networking is all about sharing, telling stories, support and educate things on a platform. Any blog or business will look for more readers, traffic and conversions.

 

Twitter has been a great platform to interact, communicate and share things with the customers and readers in short and sweet snippets of text. With mentions and hashtags, a revolution in the field of communication has been established in very short span of time. Companies are even proving the technical support through twitter and responding to the @ mentioned tweets quicker than to the emails.

 

What is Twitter Dashboard?

Twitter dashboard is created for businesses, that includes the bloggers too. It helps to connect with customers and readers more effectively right from the timeline. You can access the tweets in which you were mentioned and take quick actions quickly.

 

Twitter Dashboard is a powerful tool designed to help businesses connect with their customers and community. – Says Noa Pepper, Product & Engineering Manager, Twitter on the Twitter Blog.

 

The mentions are notified as more of a re-actionable tweets than just a informative of who and what is tweeted at your @ notice. Let’s look into the features of Twitter dashboard more precisely.

 

Using the Features of Twitter Dashboard

Twitter dashboard offers some nice features that business owners, marketing managers and bloggers were looking for in 3rd party tools. From the scheduling tweets to the glance of analytics, twitter has included all needed features to manage the promotions and maintain the communication with the followers.

 

The new tweet schedule option

As a blogger or an internet marketer, how many times have you tried to schedule your tweets according to the most engaged times, on-going trends and special events?

 

You might have seek the help of some 3rd party tools that connect your twitter accounts to them to gain the posting permissions when you want.

 

Using 3rd party tools always is not a wise choice in terms of security for not just the twitter account but also for the business.

 

Twitter dashboard added a new option to the Tweet button in the ‘Create’ (compose new tweet in normal twitter website) i.e., Schedule Tweet.

 

schedule-tweet

 

You can schedule tweet to any time in future by selecting the date and time and clicking the ‘Schedule Tweet’ button. All your scheduled tweets will appear right under the tweet composing area sorted in a queue according to the date.

 

How to use ‘Schedule Tweet’ as a blogger or business owner?

You can schedule your promotions and tweets on highly engaging times and event dates just as you were doing it by using some other 3rd party software. As twitter dashboard allows you to track your own tweets on the dashboard homepage, it would be easy to monitor and respond to your customer/reader queries right from the same window.

 

Newly organized tweets

The ‘Home’ page is organized well with tweets under 3 tabs, ‘About You’, ‘Your Tweets’, ‘Timeline’.

 

The ‘About You’ section shows the tweets with the keywords, phrases and mentions that you have mentioned while setting up the dashboard.

 

The ‘Your Tweets’ tab shows all the tweets that you have tweeted in a timely fashion.

 

The ‘Timeline’ shows all the tweet activity from your followers just like on the normal www.twitter.com homepage.

 

How to use organized tweets as a blogger or business owner?

Maintaining a good network is always responding to the messages and mentions in the right time. You cannot ignore a single customer’s tweet and respond to it after the end of earth. Because the mouth canvasing works the best yet. Any bad feedback can be fatal to your business trust.

 

The situation is the same with being a blogger. the authority build by engaging in the conversations readers earns more reputation and more loyal traffic to your site. The readers who are satisfied with your concern over their link sharing and mentions will turn into human promotions themselves.

 

In both the blogger or business cases, the ‘Your Tweets’ tab will have the list of all tweets sent by you. You can refer them anytime and keep track of your past activity while monitoring the strategy stats. I hope you got my point.

 

Quick love and retweet buttons

The new twitter dashboard tool comes with another time saving tool. You can just respond to the tweets that you were mentioned in right from the ‘About You’ tabbed tweets. You can quick like and retweet any tweet by not opening any lightbox window.

 

The normal retweet will popup a lightbox window that allows us to comment while re-sharing the same short message.

 

How to use quick love and retweet buttons as a blogger or business owner?

When it is blogging or business, time is money. You cannot waste an extra second for simple retweetables. If you supposedly retweeted 60 tweets through a normal twitter page, it would take you 60x2=120 seconds where as in twitter dashboard it takes only 60 seconds or less. If it sounds silly to you ask, successful people about their spending time on social media.

 

Analytics at a glance

The twitter dashboard have the summarized panel of analytics that shows the number of tweets, media tweets, replies, mentions, new followers, profile visits and views and tweet impressions. They are not as interactive as they are available on https://analytics.twitter.com

 

analytics-glance

 

Though, they are useful in making marketing and promotional decisions quickly. You can view these stats by week, 30 and 60 days intervals.

 

How can you use quick analytics as a blogger or business owner?

As I said before, the analytics that are available weekly, monthly and bi-monthly fashion are useful in making quick decisions. If you are promoting something, it should not take you much time to analyze the analytics data to compose and schedule some few targeted tweets.

 

First time on Twitter Dashboard? Here is how to setup

Probably, you might have not activated your dashboard on Twitter yet. The first time landing on the twitter dashboard page will leave you confused a bit (if you are not much of a internet user). Follow this one-time setup process to activate your dashboard.

 

Step 1: Go to https://dashboard.twitter.com and login with your credentials.

 

twitter-dashboard-login

 

Step 2: Click on the ‘Try Twitter Dashboard’ button to start the setup process.

 

twitter-dashboard-landingpage

 

Step 3: A window with the short information of twitter dashboard will be shown. Click on ‘Let’s go’ button to proceed to next step.

 

twitter-dashboard-build-business

 

Step 4: The real setup process starts from this step. From this step, you will have to go through four steps to complete this one-time setup process.

 

Select the type of business that you operate with your twitter account. Choosing an appropriate category will help you with relevant tips and what to tweet in right times. You will also have to choose the number of employees in your company.

 

select-type-of-business

 

Choose number of employees and click ‘Next’.

 

Step 5: In this step, you will have to choose the keywords and @mentions that you want to monitor about your business. Click on the ‘Next’ button on the top to add the keywords and mentions.

 

adding-keywords-mentions

 

Click ‘Next’ when you are done adding the phrases, people and hashtags.

 

Step 6: All terms will be shown as added to your feed. Click on ‘Save Feed’ button to finish the setup process and start using dashboard.

 

Unleash the power of twitter dashboard features as discussed above an enjoy better returns.

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Top 9 Social Media WordPress Plugins That Drive Huge Traffic

Social media has become the buzzword of the online world and it is extremely imperative for webmasters to incorporate social sharing buttons on their website in order to drive traffic from such web giants.

 

Social media sites like Facebook, Twitter, Google and LinkedIn host millions of active users. In fact, according to a recent study, Facebook has 1,590 active users followed by Twitter with 310 million active users.

 

Thus, by incorporating social sharing and bookmarking buttons into your site, you allow your visitors to quickly share your content on their accounts to drive more traffic to your website.

 

Since WordPress has dozens of useful social sharing plugins, we compiled a list of top best social media WordPress plugins to help you narrow down your options and choose only the best.

 

1. SumoMe

SumoMe is a free and impressive social sharing WordPress plugin that is equipped with features of premium plugins. The plugin lets you monitor your site with the help of click analysis feature. 

 

SumoMe has been used by many big online brands such as Social Media Examiner, The 4 Hour Work Week, the Chive, 24JG, Airbnd and so many more.

 

SumoMe

 

Impressive features of SumoMe:

  • Comes integrated with heat map feature to help you understand what's actually working on your website
  • Also enables you to increase your daily signups by 20% with List Builder
  • 100% fully responsive and highly customizable

2. Monarch Social Sharing Plugin

Developed by Elegant Themes, Monarch is a popular premium social media plugin that offers more than 20 social sharing networks to add to your site. In addition, the plugin lets you add the sharing buttons at a wide selection of locations including above and below content, floating sidebar, on images and videos, automatic pop-up and automatic flyin.

 

Monarch Social Sharing Plugin

 

Impressive features of Monarch Social Sharing Plugin:

  • Comes with 6 automatic Pop-up and Fly-in Triggers
  • Integrated with 20 social networks to choose from
  • Lets you display follow buttons with a short-code and in any widget area
  • Has a clean, customizable design
  • Also lets you choose Hover effects, Colors and Button shapes

3. Easy Social Share Buttons for WordPress

Easy Social Share Buttons for WordPress is yet another popular social sharing WordPress plugin that offers a comprehensive solution for your social media integration needs. The plugin offers you a range of features and options to work with and customize the sharing buttons as per your needs.

 

Moreover, Easy Social Share Buttons for WordPress is very flexible and versatile that automatically adjusts its functionality to meet your requisites.

 

Easy Social Share Buttons for Wordpress

 

Impressive features of Easy Social Share Buttons for WordPress:

  • 100% fully responsive and retina ready
  • Offers unlimited possibilities of views
  • Has colored, dark and light skins
  • 11 counter positions and 6 total counter positions.
  • Popups and fly-ins to encourage social shares.
  • Support for various positions.
  • Support for short-code placement.
  • Equipped with Sticky Mode View option
  • Has more than 30 social networks to choose from
  • Optimized for speed and is super light

4. Social Buzz WordPress plugin

Social Buzz WordPress plugin makes it super easy for you to integrate social sharing buttons into your website while capturing your visitors' attention. The plugin allows your audience to share by providing visual feedback along with aesthetically appealing social share buttons. The plugin also adds a shares graph to every post you publish on your website.

 

Impressive features of Social Buzz WordPress plugin:

  • Equipped with 3 inbuilt styles
  • Works for blog page, webpages and posts
  • Is super easy to install and configure
  • Has super lightweight code
  • Supports multiple browsers including Opera 10+, Firefox 3+, Chrome 3+, iOS Safari and IE9+
  • Integrated with awesome Social Buzz Graphs

5. Social Warfare

Social Warfare is a popular and most preferred social sharing plugin that not only allows you to integrate aesthetically appealing sharing buttons to your website but also gives access to a number of features.

 

Social Warfare is one-in-all plugin that fulfils your social sharing needs.

 

Social-Warfare

 

Impressive features of Social Warfare:

  • Offers support for various social networks
  • A number of eye-catching themes.
  • Display total and individual share counts.
  • Display share counts only when above a specified number.
  • Display floating share buttons.
  • Add “click to tweet” boxes within your content.
  • Add custom tweet text for individual posts.
  • 100% Fully mobile responsive

6. Image Sharer

Image Sharer, as the name suggests, lets your audience share your images across social media networks. Image Sharer is basically an app, which is also developed by SumoMe team and supports a range of social networks. Sharing images gives you an extra edge over your competitors and help you drive more traffic.

 

Image Sharer

 

Impressive features of Image Sharer:

  • Built-in URL shortener makes your shared links look much cleaner.
  • Make your images shareable for Pinterest, Facebook, Twitter and/or Yummly.
  • Add to a variety of places, for example – bottom left, middle, top right etc.
  • Lets you select which devices or pages these image sharing buttons are added to.

7. Shareaholic

Shareaholic is more than just a social sharing WordPress plugin. It is not only compatible with WordPress but also with other Content Management Systems. The plugin offers a range of looks for your sharing buttons, all of which automatically captures the attention of your audience.

 

Shareaholic

 

Impressive features of Shareaholic:

  • Support for social analytics.
  • Offers support for Shopify, Drupal, Tumblr, WordPress and more
  • Support for short-code placement.
  • Control whether or not share counts are displayed.

8. WP Social Sharing

Easily add social sharing buttons of top 6 social networks including social giants such as Facebook, Pinterest, Twitter, and LinkedIn with WP Social Sharing WordPress plugin. The plugin comes with settings page that lets your automatically display sharing buttons on your site.

 

wp-social-sharing

 

Impressive features of WP Social Sharing:

  • Add share buttons using short-code.
  • Add Twitter usernames to your tweets.
  • Resizes for mobile devises.
  • Allows you to customize social button text.
  • Supports 6 of the main social networks.

9. Custom Share Buttons with Floating Sidebar

Custom Share Buttons with Floating Sidebar is yet another free social sharing WordPress plugin that lets your users share your content across 9 popular social networks including YouTube, Reddit, StumbleUpon, Google/+, Pinterest, LinkedIn, Twitter, and Facebook. The plugin gives your audience tools to share product details, your contact details and your content.

 

Custom-Share-Buttons-with-Floating-Sidebar

 

Impressive features of Custom Share Buttons with Floating Sidebar:

  • Supports a range of social networks including Google+, Pinterest, LinkedIn, Twitter, and Facebook
  • Lets you display share buttons on your categories/archives, posts, pages, or home page.
  • Lets you hide the floating buttons for mobile devices

Author Bio:

Terra Davis is a professional WordPress developer who has vast experience in developing a web application in less time. She is associated with Stellen Infotech, a leading firm offering WordPress design services to global clients. She loves to share her knowledge with others on the web in her free time.

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How to Check Word Count of an Article on a Blog in Real Time

One of the never solved questions of the blogosphere is the number of words to consider for an article. After listening to many pro-bloggers saying that there is no specific word count to be followed, the new newbie bloggers still find this a confusion at the beginning.

The word count is a factor that helps to rank the websites indirectly. The more number of words, the more number of keywords spread on the page. The more number of the keywords spread on the page, the more visibility it gives to a webpage in SERP.

counting-words-blogpost
However, to check the word count in order to rank or to assess your competitors, you would have been actually seeking the help of Microsoft Word or similar text editor software. Isn't it?

Copying all the selected text carefully and pasting on the text editor just to check the word count may not be a smart move. Don't you think?

To make the measuring of word count simple, use the following technique:


Step 1: Go to Google Chrome Web Store and search for "Ultra accurate word counter".

Step 2: "Add to Chrome" and let the installation get finished.

Step 3: Go to the article page that you want to check the count of words on.

Step 4: Click on the "Ultra accurate word counter" icon on the extension bar and activate it. It turns green when activated.

Step 5: A small dotted square will be appeared on the cursor. Drag it over the text in the article and leave the mouse button. You will then be shown the word count, the character count and the white spaces count in a context-menu like window right there.

Step 6: Click 'Again' to select the text again. Click 'Done' if you are done with the counting. Repeat the same process from Step 4 on every article page on the blog that you want to assess.

That' it. Hope that helped!
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Stop Practicing These Dangerous Blogpost Promotional Strategies

“Everything is fine in love, war and blogging” might be the wrong quotation you have read somewhere. That phrase don’t have the term ‘blogging’.

 

As our experienced bloggers, also the best networkers say that writing only takes 20% of the effort you put in blogging, the rest 80% is taken by promotional strategies. Yes, they are right. Writing blogposts and promoting them don’t weigh same in the opposite pans of the balance. Promotion takes the much mass.

 

But, to what extent? Should you use whatever the way you can have to promote your blogposts?

 

You need not to pull all the strings to hit the 80% but hit the main ones harder.

 

dangerous-promotional-techniques-quit

 

The point I am stressing here is, promoting blogposts should build you stronger network of comebackers and subscribers who would quick visit your blogposts upon publishing. Promoting them vigorously and aggressively will, instead of driving your traffic, will drive them take U-turn from being your blog followers/subscribers.

 

I have practiced some of these techniques in the past and learnt from the domination of adverse effects on my traffic and engagement rates. I don’t want you to repeat the same and waste your time in learning all by yourself.

 

If you don’t believe me, read an autobiography, you would understand the proportionate value of time with knowledge.

 

In this article, I would like to discuss some of such dangerous blogpost promotion techniques that are being practiced by many of the newbies and intermediator bloggers which are failing them in return with unexpected god speed. You would also read the thoughts of renowned and professional bloggers on internet along with my tone. I hope that will help you understand what the world is thinking about these dangerous promotional strategies.

 

1. Stop tagging unrelated people on Facebook

Who would not do the tagging when it is giving much indirect targeted traffic to our sites in the beginning fantasy days. A blog just born a kid (say days or weeks) would have to wait until it grows up or just have to born up a wiz kid to hit that huge mark.

 

In English, a blog that is created days or weeks or a month ago should build up proper impression to the search engine bots with consistence, quality, readability and SEO friendliness. Unless you take care of these issues your blog would grow up a ‘special kid’ which needs special attentional practices like tagging which is again the negative shot.

 

Because blogs are not humans to be shown humanity over their disabilities.

 

In even simple English, If you wanted traffic, optimize the blog for better readability and take care of content quality. Do the proper SEO and make sure your blog is not facing any issues being crawled up.

 

Facebook tagging is to notify and mention the presence of people sharing the moment. If someone has asked for a solution that you had come up with on your blog or if you think that particular person should notice this blogpost update, you can tag them.

 

But it should not be like,

 

Tag everyone or those who are frequently encouraging you through their likes and comments whenever you post an update.

 

Tagging everyone would pose a threat of being flagged as spam that you cannot get up again after so long.

 

Tagging those who constantly encourage you (be them either influencers or normal people) is not necessary. Logically, those who encourage you would encourage you, no matter what, as soon as they see the update running down their newsfeed. A tag about the post might actually disappoint them if no special engagement is asked.

 

Don’t you think? Step in their shoes and have a thought about it.

 

I asked Rohan Chaubey about the same and he says,

 

“For me networking is all about not being hungry for favors and concentrating on how I can be of service to others. This is called “palm-up” networking.

 

Networking with a generous heart has opened so many opportunities for me. Doing this I've realized that more I support others, the more support I receive.

 

It's already 2016, the only way to thrive is - establish genuine connections + Turn back to reciprocity.

 

In my upcoming book "Make People Want You", I've a chapter which talks about networking and reciprocity. And the above ideas were pulled out from there.
Talking about aggressive post promotions, it's a massive turn off for me.

 

Build things together and you might save yourself from being a self promoter 24 x 7.
Self promotion is appreciated till an extent. Aggressive promotion makes the audience run away.

 

The game is all about relationships, not transactions. The real players know the value of reciprocity and generosity.”

 

I asked Nirmala Santhakumar of My Magic Fundas about her experience.Here is what she says,

 

“Some bloggers wish to maximize the social shares for their blog posts and thus spreading their content in social media at irrelevant places in a frustrating manner. Few other bloggers want to make affiliate sales and hence blindly promote their updates in the inappropriate places. Sometimes they unnecessarily tag the expert bloggers and force them to read their blog posts. I have also been annoyed with the distracting banners, pop-ups and unessential newsletters.

 

All these risky promotional strategies should be avoided by the bloggers. It would be good to follow some genuine content promotion ways without being annoying the readers and the social followers. Over-promotion is not the way forward and never lets the bloggers earn money from their blog.”

 

2. Stop aggressive group promotion

Facebook groups give the best exposure of our blogposts to the known and unknown. Fortunately and unfortunately, we have infinity blogpost promotion groups available on Facebook with thousands of members (who are zombies at most).

 

These zombie members won’t care about yours or my promotions, they just do theirs. On the honesty side, we are also the same most of the times.

 

Only some zombies like ‘R’ in Isaac Marion’s ‘Warm Bodies’ (Novel/Hollywood movie) get their hearts beating for a second in a week or month and visit your site to read the post (only if that pot interests them).

 

I don’t mean that Facebook group promotion won’t help you but, not the way you are doing. Find a way to attract the road passers grab your attention and watch your promo, get amazed and visit your site.

 

Do not let the promotion flow into all the grooves at a time. Build a strategy and shoot them at right time (again strictly no tagging here. Because tagging in groups will bring the adverse effects 10x faster than normal).

 

Here is what Atish Ranjan of Tech Tricks World says about group promotion,

 

“Nowadays, most of the bloggers promote their blog posts in various groups to get some referral traffic and get share count increased. I am not against it as I do this sometimes as well. But, if you start posting so many links every hour it may annoy people who are in the group, and due to this reason they may mute the notifications or simply leave the group. That means they stop getting notifications about the new posts in the group that affects your posting because if most of the group members do so, who will see your posts then?

It makes sense.

 

Therefore, limit the number of postings in various groups. It is even better if you post in the groups that are relevant to your nice.

 

Now, coming to Facebook tags, I really hate when someone tags me to their post without any significance. If I am mentioned in a particular article, then if you tag me while posting, then it makes some sense. But, if you are tagging me just for the sake of notifying me, it does annoy me a lot. Come on, you are in my friend list already, and I can see your posts in newsfeed so why should you tag? It is spam!!

 

I hate to be added in Group chats whether it is Facebook or WhatsApp. They don’t do anything for good but annoy a lot. I was added in many such Group chats, and as expected, they end up within a few days.

 

In short, I would recommend everyone to promote your blog posts in a professional manner which must not annoy your audience and friends because once they are fed up; you can lose a lot of audiences.”

 

3. Stop creating group chats

Promoting links in group chats is one of the most annoying techniques that anyone would hate to see. I have seen people these days creating groups in the name of their blogs and promoting the links like ‘You-must-see’.

 

No member of that group chat would have a clue to figure it out the purpose of the group and the links appearing. Sadly, the group contains 90% of fellow bloggers and only 10% of feeders.

 

Many professional bloggers simply leave the group without saying a word. Because they know that arguing with the group creators would be a waste of time.

 

The funniest explanation the group creator gives would be rather annoying than his links in the chat. He says that the group is intended to help one another about blogging but he himself continuously posts his blog links.

 

Grrrr!

 

Here are some basic points that we need to mind before creating group chats and adding people. It is a minimum kind gesture to think of them first.

  1. Group chats help a lot if truly maintained to help each other and push each other. An ideal group created to serve so should only have the members who have shown their consent to stay and be active.
  2. It is much important to ask or at least inform each and everyone that you wanted to add in the group.
  3. Let’s everyone raise a point or express their opinion on the rules set. Always remember that it is your idea of creating the group and adding members. So, respect their consent for staying.
  4. Do not remove members at your choice without talking to them personally if any action needed to be taken against inactive members. You have no right to disrespect their privacy and freedom by adding and removing at your decision.

Saurabh Tiwari of All Digital Trends shared his bitter experience with the attention-hungry promotions.

 

“I know everyone blogger want more and more traffic to blog/website, but these days bloggers are following unprofessional ways to get traffic.

 

I recently saw some fellow bloggers create WhatsApp groups with their blog names and if add people to the group and they used to share posts even the group is not entirely particular about their blog and even they used to share blog posts in irrelevant conversation. One thing more you are not allowed to share own post in that group, this is the guideline from group owner whether they can.

 

Also, Some Fellow bloggers Join many Facebook and Google plus groups and whenever they wrote a post they used to share the post in all the Groups that they have joined even the group is not related to the actual what the post is? And some used to Tag, their friends who have huge number of friends on their friends list and moreover, they ask their friends to share the blog post link in their timeline and if anyone asks the question in any groups or else in any conversation chat then they used to share the blog link even the post is not about the exact question is and all these promotional strategies is to get traffic which converts money, and this is Dangerous Promotional strategies for me because this may lead to users dissatisfaction regarding your blog even you write a great content for them.”

 

4. Stop promoting in personal chats

If promoting in group chats is trending method, promoting in personal chats is a classic of all the dangerous techniques.

 

Promoting here I mean posting links in the chats purposelessly.

 

If the person is not concerned with the topic of the blog post, if he hasn't asked you for a solutionary blog post, if he has nothing to do but just read it for god sake, do not recommend it to him to read. It might bring you a visitor and a page view, but you could lose a wonderful friend in your digital network.

 

Personal chats are to be personalized. Just because he praised you in his status update once or in a personal message, doesn’t mean that he will have to read each and every future post of yours.

 

Just think, if he really wanted to read your future posts, he would subscribe to your blog updates or at least ask you for a subscription channel. If you think there is a logic in this point, applaud in your comment below.

 

Swadhin Agarwal of DigitalGYD think the automated personal spamming is killing the life in promotions. Here it is in his own words,

 

“Automated group spamming, Facebook chats, twitter automated DMs have now come up as the evil outcome of social media these days. Whenever you follow someone on twitter there comes a rather unwanted and annoying DM to download their free eBook or check out a affiliate product.

 

If this was not enough, people nowadays have explored even more funny and intrusive ways to spam users through personal messaging platforms.

 

There are ways in which you can access people’s mobile numbers and add all those unrelated folks to a whatsapp group where only the owner rants his songs. This is annoying when you receive multiple notifications throughout the day and when you wake up you see you have 1288 unread messages from group “ultimatespam”.

 

Tagging on Facebook is another nuisance. People tag 100s of other people literally begging for likes to their profile picture. Some newbies are so adamant that they tag 50-60 others on their blog post shares and you literally carry the burden of the notifications.

 

Recently, someone tagged me and 83 other unrelated people in one status inviting us to visit some other blog post of his. When I reacted saying it was not cool and please don’t tag me. The smart guy instead of apologizing me, turned to say if you have problem why you don’t turn off tagging in your settings.

 

I was stunned by the shamelessness. I mean it’s like we gonna carry weapons, we gonna carry knives, if you have problem why don’t you wear clothes of steel and roam.

 

Being a social media enthusiast, I would take this opportunity and say that, please refrain from doing this. This is not a technology that will take you far. Instead of trying shortcuts, intruding their privacy and pissing them off why don’t you engage with those people? Talk to them, chat with them and discuss work with them.

This will help you build better relationships and lasting impressions.”

 

Susheel Karam of Digicular also had a bitter experience with personal message promotions. Read his story in his own words,

 

“I had experienced people using the worst ways to promote their content. Some of them being sharing posts to irrelevant Facebook groups, Twitter mentions, Google+ mentions and so on.

 

The two of most worst of them are


1. Twitter - People follow me, if I am interested and follow them back, then they unfollow me. This is cheap trick of gaining Twitter followers.

 

And there are some unknown people mentioning me in their  tweets just to make me click the link in their tweet.

 

2. Facebook PM - Blogging is all about community, so when a fellow blogger sends you a friend request we will probably accept them most of times even if don't know them well.


But these people make wrong use of it. They tag in each of Facebook posts. And they just send personal messages with a link to their blog post and ask us to read, comment, share.


Unless they have some blog post to share they never message you.
If you look at their chat, all you can see is a bunch of links. Even Rohan faced similar situation.

 

The only advice I would like to give to fellow bloggers never show such Robotic behavior.


Always keep in mind that you are a human and the person on the other side is human too. So behave in the human way and try to build true relationships, not to get page views.”

 

5. Stop using auto promoters

Auto promoters are of two kinds, one kind is to automate the social media promotions with time. These actually help us to post on multiple social media channel at once and also help us schedule the promotions as per our time requirement.

 

The second type is to promote in multiple groups and chats automatically equaling the spamming activity. These tools spam in every joined and un-joined group even though you have no permission to post in it.

 

Now, tell me a thing. How many times have you seen the same update in every other group you have joined in and how many time have you thought of reporting it as spam? The other feel the same too.

 

The aggressive promotion that we have discussed above will also be mis-considered as group spamming sometimes.

 

Who would like to see the same post titled, “cheap mangoes for everyone” in every other group named, “Programmers lobby”, “Bloggers SharePoint”, “Bike mechanics adda” and so on?

 

Yes! You are thinking it right. It is a pure spam.

 

I asked Mi Muba of Be A Money Blogger about the auto promoters and here what he thinks about them,

 

“Your every promotional strategy will fail if you do it inorganically that means completely relying on any automated sharing tool or doing manually but just for sharing and nothing more. Now online world has become just like offline world where you need to stay on place where from you want any support. If are not organic on any place in online world it is just like you are in a meeting in offline world where you sit silently, share your views and go away from the room soon after the meeting is finish and hope people would remember you and recognize you in next meet. So be organic, be friendly, first listen to others and then make them listen to do meaningful promotion on any online place be it social media, social bookmarking site, forum or any other community get together.”

 

6. Stop sending newsletters to non-subscribers and unsubscribers

Email marketing is not dead. There are some top email marketing service providers online that not only help you send beautiful emails to your subscribers but also help you manage the marketing reports for your campaigns.

 

It is always okay to send good informative emails to your subscribers as they are willingly subscribed to your channel for so. But, how good and ethical is it to send the emails to the non-subscribers?

 

If “C’mon Sasidhar! That is called advertising” is what buzzing in your head, answer me this question. How many times have you felt like spamming those Dr. Batara’s hair growth treatment emails in your inbox(es)?

 

Advertising is targeting audience who show some interest towards such products or services. It is not promoting an iPhone SE to the caveman. neither he knows the value nor he cares about your promotion and at worst, you will get spammed.

 

Email service provider like Gmail intelligently move the emails received from a particular spam reported email ID for other users also. This in turn blocks your reach to your target audience.

 

7. Stop mentioning people in your statuses for personal messages

Personal messages and general news feed like updates are differentiated and protected with privacy rules for a reason. Don’t you think?

 

What’s the point of mentioning people to suggest something or to say something that has to be said in personal? Let me demonstrate how awkward the statuses appear.

 

“Hey @John! I accidentally dropped your toothbrush in bathroom. Here is guide to buy a new one http://www.toothbrushsuperhero.com/how-choose-tooth-brushed-when-dropped-bathroom.html”

 

“Hey @Jessica, I saw your spoiled eye makeup when you were leaving home to party. I didn’t say it to you because I thought I could give you a guide to correct it. Here it is: http://theworldgotsaved.com/eye-makeup-guide.html”

 

Now tell me how fair these look?

 

(Please don’t laugh alone. Hit the share button and let your friends know about it.)

 

Sometimes the personal messages mess-up meanings completely. Naveen Kumar of F5 The Refresh shares an example that he had experienced. He even demonstrates how the spamming is propagated. Read this,

 

“Yes, I agree with you that these days’ people doing so much spam.

Let’s begin with Facebook, people trying to get traffic to their posts by tagging a lot of people in their post without any sense.

 

Sometime, it changed the whole meaning of status. Before few days, I saw a post. Someone updated her status “It’s time to sleep” and tagged around 75 peoples. Now think, will it make any good sense? Its sense goes something like that she is sleeping with 75 peoples. LOL! Really!!

 

So we should stop tagging our friends unnecessarily in our post to avoid such nonsense meanings.

 

Bloggers using automotive tools for sharing their posts in groups on one click. Even you can’t able to get traffic from these groups then why you are sharing in those groups. Just for social signals. These don’t have any value.

 

If you want to get high quality social signals and wants to make your brand value, share your post in relevant groups and engage with your audience. I think, this is the only way to spreading your post on the social media groups.

 

Another technique people often use is sending URLs in direct messages. This is so irritating. Let me tell those people who are using this cheap technique, your ID can be disabled very soon as soon Facebook will detect the spam.

 

Let talk another social media platform like Google+ or WhatsApp or another mobile apps. In Google plus spamming is so easy. Anyone can easily join any community and share their urls in those communities. They never check the relevant communities, they just check the number of people in the community and share the URL.

 

There is another technique used by blogger. Bloggers are using any erotic pic of girl or something like this in their feature image and share on social media in the hope of getting any click.

 

Most popular trick of spamming is giving offers. Like A 4G Network company giving you 1 month free 4G internet and 350 INR. Just register yourself here: http://goo.gl/0sigFp (Don’t forget to click here, you will really win something amazing)”

 

Do not force people eat what you make

Not everyone eat the same food. You can’t make an Indian eat Chinese snake soup. Just promote them the way that no one finds it a spam or irrelevant in that channel. Build a proper strategy to build a network of your own. That is of course what the experts and fellow bloggers say.

 

May be I should end this at some point or else it would become a book as it has crossed already 4000 words by now.

 

A healthy promotion should not be a obsession to drive traffic. It should drive you loyal readers, subscribers and fans who desperately wait for our next blog post.

 

 

I’d like to thank Rohan Chaubey, Nirmala Santhakumar, Mi Muba, Swadhin Agarawal, Saurabh Tiwari, Naveen Kumar, Susheel Karam and Atish Ranjan for voicing their opinions and suggestions regarding the topic of this article. They add true value to the post and help the readers understand the importance.

 

I hope this long post with the opinions and advices of professional & fellow bloggers helped you understand why it is dangerous to promote blog posts in such ways. If you think I missed any point to mention, please share it in comments. Your opinion or experience adds a value to it too.

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How to Select, Optimize and Add Images to a Blog Post?

Images are part of the content. For some people images are the content alone.

 

If text can deliver the complete information to the reader, images can trigger their imagination. So, it is important to select proper image for your blog post or else it can spoil the entire flavor of the blog post.

 

Selecting the images is not the end of the game. If your textual blog post is less than 20KB and your image weighs 500KB size in it, the page load time will automatically be increased smoothly under the mat thereby shooing away your readers without serving them the intended.

 

Selection is first step in the three-step process. Optimization is the second step in it. Optimization include resizing the image, creating or modifying the image as per the color and flavor of the blog post.

 

Do not relax when you are done with selection and optimization. The real skill needed is now i.e., where to add it? Selection and optimization of images is just gathering up and making up of things ready, like as in your favorite cookery programme on TV.  Adding them in the right place will bring the beauty to the post and engage the readers for longer times.

 

Let dig out deep aspects in selecting the images, optimizing them and adding them in the right place of the blog post.

 

Selecting images for your blog post

Selecting images depicts your imagination and creative skills. No matter if you are selecting a ‘Labeled for reuse and modification’ image from Google images or creating a new one using canva.com, your mood at that time reflects in the selection of images.

 

Turn off your external moods – Do not let the your external moods affect the quality of your selection. Write down the text in the blog post completely first and later go for image selection. If you could not concentrate on selection task, just read out the full blog post once or twice to get the idea of what kind of images to add.

 

image-no-image-frustration

 

Select visually appealing images – Adding images of lower sizes is not the only constraint to follow, selecting the right one that when shared on social media should represent the information your blog post link contains.

 

Find some humor filled images along with information – If you ever had seen the memes on social media, you would have got an idea by now. Images that spill humor will attract the attention of viewers. Make some adorable humor filled images that matches the content of your blog post. These kind of images not only bring a lot of traffic but also amplifies the interest of the readers if placed in the right place on the page.

 

>> Scroll down to see the discussion about the positioning of the image.

 

Better create new images than selecting the pre-existed ones – New is always unique. Search engines and human readers like new and fresh content. If you want your blog post stand out among the rest, make sure you have every piece of it unique.

 

Consistent unique updates posted on your blog ranks it quicker and higher

 

Optimizing the images

As we talked about it before, selecting the images is just first part of the three-step process. Though you choose the very appealing images insulated against your external moods and disturbances, people won’t wait to see them unless they load faster along with the textual content.

 

The average patience rate of an average internet user waiting for a webpage to load is 5 seconds at minimum and 10 seconds at maximum. If you can’t make the images load before 4-7 seconds, they’re gone.

 

So, to make the images load quicker, to make them look perfectly fit into your blog post layout and to make them search engine friendly, you need to optimize them in every possible way.

 

Scale the image(s) – Scaling the images means cropping them to fit in your blog post layout. In other words, the width and height of the image should fit your blog post layout well. For example cropping down the image up to 640x420 is okay but, pushing the height of the image regardless of the width, say 640x500 or plus takes a lot of page space vertically and pushes the content down.

 

In one simple sentence,

 

Do not create oversized or undersized images (*size=in terms of scaling here)

 

Resize the images – A quality image weighs more than a Megabyte (MB) sometimes. Don’t you dare to post such larges images in your blog posts which increases the page load time of your article page. Instead, compress them using online tools like TinyPng, Image Optimizer, Optimizilla or any other software that you would prefer.

 

It is always recommended to maintain the size of the image under 100KB. If you are using more than one image in your blog post, better make it under 50KB without losing the quality

 

If you could observe, go to official websites of smartphone manufacturers and check the size of the images that they have used there, on their landing pages. If they can do it, we can do it too.

 

 

Give ‘title’ and ‘alt’ tag and never forget it – Title is what defines the whole content. What if you don’t put a title for your article and have written a top quality content? Will it be readable? Will anyone even take a look at it?

 

Never!!

 

Images are the part of the content too. They need ‘title’ and ‘alt’ tags to be specified. ‘Title’ tag helps the image get indexed by the search engines easily. It appears on the image when mouse is hovered on to it. Whereas, ‘alt’ tag helps the user let know of what the image was if it won’t load for any reasons.

 

If it helps the user, it means it is optimized well for search engines too.

 

These are the basic steps of optimization. If you can do anything to make them load faster and give more information with the ‘title’ and ‘alt’ tags (without violating the search engine or web spam policies), you can apply them and test out the results. Because optimization is for humans not for search engines.

 

Adding images in your blog post

Hope you got an idea about selecting and optimizing the images for your blog post by now. So, you have your images optimized ready with you now but where to add them in a blog post?

 

There comes the the question again!

 

If selecting and optimizing the images is one side of the coin, adding them in the right place takes the other side. The positioning of image(s) should not disturb the structure and quality of the post(s).

 

Where to add the images in a blog post?

It can’t be anywhere at random. It depends on the type of the blog post you are writing and size of the image that you are planning to insert.

 

One position of the image in a blog post may/may not be the same for the next one also. As I said, it depends.

 

Tutorial blog posts – If you are writing tutorial blog posts that involve the steps of demonstration. Then, it is always good to use the screenshots or whatever the images you’d like to add according to the steps and insert them step-wise.

 

Adding images to the tutorial blog posts is easy though.

 

Review blog posts – If you are reviewing a gadget, a software or any potato in your blog post, it is better to include a big picture in the starting (just like NDTV Gadgets and Android Authority) itself and do the text later. Let’s see how adding big picture works for gadgets.

 

The visitor comes to page (by seeing that screenshot shared on social media or from search engine results page by seeing the title) to see the appearance of the gadget even before the specifications. Adding big picture before the text i.e., right under title of the blog post will compromise him to stay on the page to read the rest of the text.

 

Images engage visitors for more time than text.

 

Or

 

You can give a short introduction of the gadget and add the big picture (just like I do while reviewing gadgets).

 

Informative blog posts – It is always better to include the textual content first and add images in the middle of the post. This will give their reading imagination a shape and a ‘picture’ when they come to the middle of the post.

 

If you have ever read the news in MSN News app in Windows 8, you would realize this strategy being applied in their articles by many news apps.

 

Personal stories – The blogging was all started to fulfill this purpose only in the beginning. If you are writing personal stories in your blog post and want add some moments hat you have captured, add them in the middle synching with the situation that you are telling. Do not add up all the images at a place. This will dominate the textual content and make your visitors directly skip on to the images over text.

 

Take an example of this blog post layout,

 

personal-blogpost-layout

Concluding

In this tutorial, we’ve learnt,

  • How to select the images for the blog posts without being influenced by external moods.
  • How to scale, resize and SEO optimize the selected images and,
  • Where to add the images depending on the type of the blog post we are writing.

Add the images with respect to the layout of your blog and type of blog post you are posting. Step into the shoes of your visitors and see which positions in your layout are visually dominating and engaging the most. If you could sync the text and image content of the blog post perfectly, you could increase the visitor page engagement time easily which pushes you website to higher ranks automatically.

 

If you think I’ve missed anything in the post that is necessarily be discussed about, please comment below. We’ll discuss!

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Is It The End Of Windows Live Writer (WLW)?

Windows Live Writer (WLW) is an exceptional piece of software that Microsoft has ever developed for bloggers. The simple and effective WYSIWYG interface helps a lot in creating neat and tidy content on the blogs.

In the past, we have seen how to download and configure WLW in a step-by-step process and it will go in vain. Because, the software is no more connecting to the blogs. It is showing authentication error that can only be solved by the Microsoft.

Unfortunately, Microsoft has stopped responding to the queries made regarding this tool since the long past only. They haven’t talked about it or mentioned about releasing of any update after Windows 7's. The last version of Windows Live Writer released was WLW 2012 build 16.4.3528.331.


Why Microsoft is ignoring it?

It is the million dollar question tingling in every blogger’s mind. Why is Microsoft ignoring the most wanted blogging tool? Is it because it has to be made available free?

I have a hunch that Microsoft discontinued this product because of the existence of a level of vulnerability to hack.

If you remember, you had allowed access to ‘less security apps’ in your Google account to connect your blogger blog to Windows Live writer for the first time.


Well, that means this tool is a less security application with the chance of getting the control ‘out-of-hands’ from the authorities.

‘Notes of compatibility’ on Wordpress.com

It is not just the case with ‘Blogger’ but also with WordPress. On the support page of WordPress.com, you could see this following notice of compatibility stating the uncertain development status of this program.


Scott Hanselman from Microsoft tweets about revamping of Windows Live Writer tool in 2014 but it is no wonder if could not see any update about it till now as you are.


Google updates OAuth to 2.0

This is the reason why the existence of windows live writer is more questioned today. So far, bloggers were happy with the current 2012 version of the tool because, no major problem was pointed out except a few glitches over time till today.

But now, Google, as said in the past, has shut down the older authentication system and provided proper help and support to use the new one, OAuth 2.0. Several blog publishing software developers have updated their tools with this new upgrade but Microsoft.

What does this behavior mean? Are they ignoring it purposefully?

If every other blog publishing software developer can do it, why can’t Microsoft, being the ruling technology company in the world?

Yes, it seems like Microsoft is ignoring it purposefully. If you check out the Windows Live Writer page on Microsoft, the lastly supported operating system shown would be Windows 7.


What do you think? Will Windows Live Writer rise from death? Or do you have any best alternatives in mind? Feel free to share them with us if so.
 
Update(02-Jun-2015): Windows Live Writer started working again like before. Hope Microsoft is cooking up something about it.
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